Website Design : How To Best Use Text
Filed under: Advertising, Internet Marketing, Online Business, Web Design
Getting the text part of your website design right is not overly difficult. All you need to do is adhere to these guidelines…
- Do not display text in small font sizes; if it looks too small, visitors to your website will not even try to read it. Whilst you may have excellent eyesight, many people do not, and so you have to take the middle ground rather than just making your website for yourself. Going with a font size of 11 or 12 is recommended for the main body of your website content, with sub-titles and headings being a font size or two larger. Be consistent too, by ensuring that you use the same font sizes for your content, sub-titles and headings throughout every page of your website.
- The color(s) you choose for your text should contrast sharply to the color(s) you choose for your background. Black text on a white background is easiest for people to read, but it is not necessary to use that color scheme if it does not suit the overall style of your website design. If the background color is light, then use black, or dark gray, text, and if the background color is dark, then use white as the color for your text. Using non black, dark gray or white text very rarely works, so be extremely cautious if you are absolutely intent on using a different color for your text.
- Limit the width of your paragraphs to about 15 words per line. By doing this people will only have to move their eyes to read your content, and not their whole head. This number is based on research and studies that have been carried out which show that 15 words is as far most people’s field of vision will stretch. Not every line has to be exactly 15 words, as some sentences will, obviously, have a greater or lesser number of small words such as ‘to’, ‘and’, ‘a’, etc., so you just need to use that number as a rough guide.
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This article was written by a website design expert who has more than 10 years experience in the industry. He is currently doing website design in Rye, NY and can be contacted at http://kinneymedia.com
